Each Friday, the another jennifer blog shares stories of those who incorporate philanthropy into their everyday lives – personally and professionally – in a creative and unique way. If you have a story you’d like to share, please email Jennifer.
MoralEyes believes everyone has the right to see clearly. MoralEyes is a “one-for-one” eyewear company that donates a pair of reading glasses for every pair the company sells. Donations are made through its non-profit partner, New Eyes for the Needy.
Based in Brooklyn, New York, MoralEyes is a startup, having opened its doors in January of this year. According to CEO Joe Sacks, MoralEyes has already donated over 7,500 pairs of new reading glasses, and hundreds more through its eyeglasses recycling program. Their goal is to have donated over 10,000 pairs of reading glasses by years end.
The reading glasses go to underprivileged communities in the US and abroad. These glasses not only promote and sustain literacy and education, but help prevent blindness and vision-related job loss. A single pair can mean the difference between a young girl seeing and understanding her school teacher’s lessons versus that same young girl merely attending those lessons. Another pair can be the difference between a grandmother with declining vision keeping and losing her job.
In addition to its one-for-one business practice, MoralEyes also launched an eyeglasses recycling program on behalf of New Eyes for the Needy, producing and distributing eyeglasses recycling bins across New York City to collect some of the four million pairs of eyeglasses thrown away each year. The recycled glasses are donated to those who will not only use, but cherish them.
The MoralEyes website offers lots of great styles for all kinds of eyeglasses, including sunglasses, and they seem to be affordably priced as well. On Black Friday, they will be doubling their donations for each purchase. So, if you buy on pair of glasses next Friday, they will donate 2 pair of glasses.
A good deal, if you ask me.
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